Company
PubliGroupe is a marketing and sales organisation dedicated to the sale of advertising space for the media in Switzerland and other countries. PubliGroupe's main business is in the press, directories and Internet sectors. It is also expanding in the television and cinema sectors.
PubliGroupe Ltd., with registered office in Lausanne (Switzerland), is the holding company which has operational and financial control over all the member companies of the group.
Positioning
PubliGroupe
is an internationally oriented Swiss-based communication group
that ensures optimal commercialization of advertising space for all media
and effi cient media and customer access for advertisers
by combining an effi cient sales organization with cutting-edge technology
and a broad network.
Strong partner in a competitive environment
Since 1 January 2008 PubliGroupe has been active in the market with four operating business segments, each with clearly defi ned responsibilities. This strategic positioning means it can guarantee
media owners and advertisers consistently good services in an increasingly competitive environment.
As a leading internationally active Swiss service company for cross-media commercial communications, PubliGroupe and its strong sales organization can guarantee media businesses the most effective possible commercialization of all their products. At the same time, PubliGroupe’s effi cient marketing and
technology services give advertisers effective access to all types of media and to their customers.
Search & Find and Media Sales create and market space for commercial communications. Custom Publishing and Digital & Marketing Services concentrate on marketing services and technologies
that, especially in the digital and interactive area, improve the performance and return on investment of their customers’ marketing activities.
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